Searching Beyond the Paid

Tuesday, June 12, 2007

John Marshall Leaving ClickTracks

Via Search Engine Watch Blog, I learned today that John Marshall, founder of ClickTracks, is leaving the company.

This is a big surprise to me. I've met John a couple of times at SES, and he is one of the most knowledgeable, open, and honest people I've ever met. He knows analytics backwards and forwards, and has an uncanny knack for taking that vast knowledge and breaking it down so the average marketer can understand it. In fact, that's the beauty of ClickTracks - ease of use, and flexibility. He is one of the reasons we chose ClickTracks as our analytics provider a year ago.

What's next for ClickTracks? How will their market focus change? What's next for John? Time will tell.

John, I wish you well in whatever your new endeavor may be!

Edited to add: Avinash Kaushik, the well-known analytics expert and frequent ClickTracks webinar guest, has an excellent tribute to John on his Occam's Razor blog. Well worth the read.


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