Searching Beyond the Paid

Wednesday, December 20, 2006

Not Feelin' The Love From The PPC Engines

OK, I'll just come right out and say it. I'm a big-time PPC ad spender. 6 figures. Big 6 figures. Our spend the last 2 months is double what we spent the same time last year. It's a good thing for us, because our ads and web site are working. PPC is one of our biggest cost centers. Not too shabby for a cost center that didn't exist 5 years ago.

I was really looking forward to getting some nice holiday swag from the engines as a thank-you for increasing the lining of their pocketbooks. I've got lots of cool Google swag already, and they've never forgotten me at this time of year.

Well, here it is December 20, and I'm feeling like the Grinch. Or the red-headed stepchild. I've got nothing. Zilch. Bupkus. Everyone is talking about the nice Google digital photo frame (as seen on Barry Schwartz's personal site, Cartoon Barry). Didn't get one. Barry's also talking about his nice Yahoo gift on his blog. Didn't get that either. Nor did MSN or Ask come through. Not even a card.

So, what does this mean? Did the engines cut their gift-giving budgets this year? (I doubt it - since others are getting stuff.) Did my stuff get lost in the mail? (Doubt that, too.) Have these engines' programs all grown to the point that we're no longer big enough to warrant a gift? (Bingo - that's my guess.) I don't know the answer, but I'm feeling slighted! Cmon, PPCs, show me some love!

1 Comments:

  • OK, now I'm REALLY pissed. Look what ShimSand got:

    http://www.shimonsandler.com/?p=241

    Gifts from Google, Yahoo, AND MSN?!?!? How much do I have to spend to rate with these people??

    By Blogger Melissa, at 12:43 PM EST  

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